I’m Willys, a writer.

I live in San Francisco.

Read my work

What I Do


I write creative work in a number of genres, from fiction to sports to poetry. My first book, a novel, arrives in 2018.

Content Strategy

I specialize in designing, creating, and analyzing intuitive content for the web. I’m currently the product content strategist for search at Airbnb.

UX Writing

I write the words that users interact with in tech products.

Communications + Speaking

I help people and organizations tell their stories on the platforms that mean most to them, and have spoken at a range of industry conferences.


I’ve played saxophone since I was 10.

I adore sports uniforms.

Blog Posts